Broadcasts
Push one post to many workspaces at once.
For Hub admins. Workspaces can't edit broadcasts — they appear read-only on the workspace calendar. If you want workspaces to customize, use a Template instead.
How it works
- Hub user creates a broadcast in the post editor
- Flamel copies the post into each targeted workspace's queue
- Each copy publishes to that workspace's connected accounts
- Variables resolve per-workspace at publish time
Create a broadcast
Click New Broadcast in the top nav (Hub only). Editor mirrors the regular post editor with three extra options:
Workspace selection
| Option | Use for |
|---|---|
| All workspaces | Network-wide announcements |
| Specific groups | Region- or tier-specific campaigns |
| Selected workspaces | One-off targeted broadcasts |
| Exclude | Remove specific workspaces from any selection |
Account type selection
You pick types (Instagram / Facebook / LinkedIn), not specific accounts. Each workspace's account of that type receives the broadcast. Workspaces missing that platform don't get that version.
Timing
| Option | Behavior |
|---|---|
| Same Time | Everyone posts simultaneously (time-sensitive announcements) |
| Staggered | Spread across a window (avoids "obviously automated" feel) |
| Local Time | "9 AM" means 9 AM in each workspace's timezone |
Variables
Personalize per workspace:
{{location.name}} {{location.city}} {{location.state}}
{{location.phone}} {{location.address}} {{location.website}}
{{custom.<field_key>}}
Template:
Visit {{location.name}} in {{location.city}} for our summer sale!
Call {{location.phone}} to learn more.
Resolved (Downtown Store, Chicago):
Visit Downtown Store in Chicago for our summer sale! Call 312-555-0100 to learn more.
See Custom variables for the full list.
Preview before sending
Click Preview → pick a workspace → see exactly what they'll post. Confirm variables resolve correctly.
Broadcast statuses
| Status | Meaning |
|---|---|
| Scheduled | Waiting to publish |
| Publishing | Sending to workspaces |
| Published | Done |
| Partial | Some workspaces failed (usually expired connections) |
| Failed | Couldn't complete |
For partial failures: open the broadcast → see which workspaces failed → most likely expired connections → ask owners to reconnect → optionally retry just the failed ones.
Broadcasts vs Templates
| Broadcast | Template |
|---|---|
| Hub controls content | Workspace customizes |
| Auto-distributed | Workspace chooses to use |
| Same message everywhere | Adapted per location |
| Hub-driven campaigns | Workspace creativity |
Use broadcasts when consistency matters. Use templates when local customization adds value.
Letting workspaces broadcast (sub-workspaces)
For regional managers running multiple sub-workspaces: Hub Settings → Permissions → Allow Workspace Broadcasts.